Here's the music video...
So what is jem.lew: the love project, you ask? Here's the statement from Melissa and Jennifer's website:
The love project is a collaborative, charitable line from DC designers Jennifer Elizabeth Miller (The JEM Collection) and Melissa Lew; it will be officially launched at the exclusive Secret Room’s MTV Movie Award’s Gifting Suite at the end of May 2012. A percentage of each piece sold will be donated to various charities, such as Becky’s Fund, DC Central Kitchen, and Miriam’s Kitchen.Great work, ladies! And congrats on your work getting some high-profile notice :-)
The love project is a line of eco-friendly, socially conscious jewelry made from bamboo (sustainable plant) and stainless steel (100% recyclable) and features the project’s 4 heart logo, each hand painted with a splash of color. Each eye-catching necklace comes with a 24″ stainless steel ball chain that can easily be resized by cutting excess chain with pliers/cutter. An informational card is also included with each piece and is printed on FSC-Certified paper stock with soy ink.